COR is the premier online resource for CBD brand reviews. They help consumers fight back against unscrupulous CBD companies with reviews, unbiased cannabis education, natural wellness resources, and more.
Aux One was commissioned to rebrand the COR identity, and provide strategic product design for a new user experience and fresh user interface.
Together, using a fast paced, user centric, and facilitated frame work, I define and prioritize user needs, create desire user journeys, define the brand, surface actionable insights, and made strategic recommendations and produced tangible results.